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Key Topics Announced for the Coaching and Clubs Track at the 8th Annual TBI Conference

Author: Jan Fambro

Date: 11/30/2017

January 26-28, 2018 ~ Tempe, AZ ~ Where the Business of Triathlon Gets Done

AUSTIN, TX (November 30, 2017)Triathlon Business International (TBI) today announced the topics for the Coaching and Club track, the first of three curricula tracks, for the 8th Annual TBI Conference, January 26-28, 2018 at the Mission Palms Resort in Tempe, AZ.

Coaching and Club track sessions include:

  • Triathlon Clubs and Coaching Models
  • Athlete Retention
  • New Customer Engagement
  • Virtual Triathlon Clubs and Coaching
  • Marketing Your Club or Coaching Business

The track topics were developed by a committee of triathlon coaches and club directors/members. The committee is chaired by Jesse Kropelnicki, QT2 Systems, LLC, and comprised of Michael Ricci, D3 Multisport, Inc.; Andy Clark, Alien Endurance; Cliff English, ASU Women’s Triathlon Coach; Jeff Scull, Edge Triathlon; and Ian Murray, LA Tri Club Head Coach.

Through committees for the coaches/clubs, retail/manufacturers and race directors tracks, TBI president Dan Empfield put out the call for “user-generated” content so that the conference would be developed by people who are most involved in the sport, and who best know and understand the trending topics.

“Business today depends on how well you manage community,” said Empfield. “That’s the word. Community. Whether you’re a church pastor, a race organizer, a politician or a bike shop owner the size and ardency of your community of adherents grants or withholds success. Energizing and growing a community is what strong, effective clubs and coaches do, and that’s what this curriculum will deliver.”

Curricula for the Retail/Manufacturers and Race Directors tracks will be announcing in the coming week.

TBI conference details and online registration are available at

Conference registration is open (

Current Members

  • $475 through December 31, 2017 (This is an "all-in" fee; no additional charges will be added at checkout)
  • $575 from January 1, 2018 to the Conference


  • $575 through December 31, 2017 (This is an "all-in" fee; no additional charges will be added at checkout)
  • $675 from January 1, 2018 to the Conference

Nonmembers will have the opportunity to join TBI during the Conference registration process. If you join TBI at registration, you will receive the $100 discount of a current member. Membership benefits.

Conference partners include: ACTIVE (technology); Headsweats (headwear); MPA Event Graphics (corporate); Ashworth Awards (corporate); FinisherPix (corporate).

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