Breaking Down the U.S. Triathlon Marketplace


Triathlon Research Study to be
the Most Insightful Report into the U.S. Marketplace



Triathlon Business International (TBI) has unveiled the most comprehensive research study ever undertaken of the USA triathlon community. The study will analyze the commercial impact of triathlon in the United States in 2014.

As part of this study, TBI is conducting a major survey of U.S. triathletes. The survey should take 10-20 minutes, depending on responses. 

Your survey responses are strictly confidential. We will not pass on your details to any third party. 

As a way of saying thank you for completing the survey, we have a number of prizes up for grabs.  The current list of prizes can be found below and this will be updated in the coming weeks. The individual prize winners shall be drawn randomly from the full list of survey participants via a series of prize draws in January, February & March 2015. If you are a prize winner, we will put you in touch directly by e-mail with the relevant prize giving company, and they will provide your prize.

If you have specific questions about the survey, you can submit them via the contact form at:

THANK YOU to the 41 companies that donated prizes valued at more than $18,000.  

The survey is now CLOSED.



1st prize drawing was held Monday, February 9, 09:00 ET. Prizes drawn on the 9th and that are no longer part of the prize pool are marked out.  You must take the survey and provide a valid email address to be eligible for the prize pool. You will be notified by email if you are a winner and then connected directly with the company contributing the prize.

The 2nd prize drawing was held on Wednesday, March 4, 10:30 ET. Prizes drawn on the 4th and that are no longer part of the prize pool are marked out.  


Contributing Company

Estimated Prize Value

Limited edition, signed, numbered, hand-drawn Craig Alexander poster from 
2011 World Championship win, + pair of Crowie edition CompressSport Socks

Craig Alexander


$100 Gift Card

Alii Sport


Mark Allen Coaching 20-week Training Program

Mark Allen Coaching


The Art of Competition book

Mark Allen


Free Individual Entry - MidEast Regional Triathlon Championships 

America Multi-Sport, Inc


2015 blueseventy Reaction Fullsuit



BOCO Gear headwear (10) BOCO Gear $20 each
Free individual race entry into any Challenge USA event Challenge Family USA $425
Clif Prize Packs (5 packs) Clif Bar $150 each

Club Ride Beanie and T-Shirt

Club Ride


Triathlete Magazine one-year subscriptions (10 subscriptions)

Competitor Group

$30 each subscription

Free individual race entry for two people for DeGray Lake Tri fest

DLT Events


Free individual race entry to lake Atalanta Trail & Road Duathlon

Everyman Series


Headsweats Performance Trucker Hats (5 ea men's & women's)


$28 each hat

2015 Escape from Alcatraz Triathlon Individual Entry + $100 Gift Certificate for on-site store IMG $525

Interbike Sugoi Cycling Jersey (M, L, XL only)



"MIND BODY SOUL" - 25 Year of the International Triathlon Union" book & London 2012 signed poster (2 books/posters) ITU $150 each

Kiwami Kona Wings Aero Jacket (men's or women's)



LAVA Magazine one-year subscription (12 subscriptions)

LAVA Magazine

$30 each subscription

Free individual race entry for you & a friend for a 2015 Life Time Tri Series race (excluding Panasonic NYC Triathlon). Valid only on new registrations for a single race.

Life Time Tri


Complimentary Financial Plan, 1-year USAT Membership & $50 gift card to (2 packages) Morgan Stanley Wealth Management/James Weaver, CFP  $1,095  each
One Tri Complementary Premier Membership ($5 gift certificate not included) (20 memberships) One Tri $25 each membership
Orca 226 Race Suit (men's or women's) ORCA $170
Orca Sonar Wetsuit (men's or women's) ORCA $429
Orca Compression Leg Sleeves (2) ORCA $120 ea.

Pacific Sports' Individual Race Entries - one to each event (8)

Pacific Sports

event's vary; $75 - $195

Free individual race entry for To the Bridge & Back 10-mile open water swim

Peluso Open Water


Pumpkinman Triathlon Festival Individual Half Iron Distance Entry

Pumpkinman Triathlon


Pumpkinman Triathlon Festival Individual Olympic Distance Entry

Pumpkinman Triathlon


Switch Aero System (aluminum)

Redshift Sports


Free individual race entry for Rev3 Rush Richmond Raceway



ROKA Maverick Pro Wetsuit ROKA $800

Free individual race entry to Santa Barbara Triathlon

Santa Barbara Triathlon


Sun Multisport Events Sprint Race Entries (3 entries)

Sun Multisport Events

$75 each entry

Torhans AeroZ and mount (2)


$90 each

TrainingPeaks 1 year Premium Account (2) Training Peaks $119 each
Triathlon Minds Custom Cycling Jersey & Bib-knicks Triathlon Minds $240
Free TriBike Transport, up to $325 value TriBike Transport $325
Free individual race entry to winner's choice of Scott Tinley Triathlons Long Course, Olympic or Sprint event Tri-California Events $200
Free individual race entry to Wildflower Olympic Distance Tri-California Events $225

Free individual entry for any event at Deuces Wild Triathlon Festival

TriSports Racing

up to $200

$100 Gift Certificate plus TriSports gift pack


XTERRA Volt Sleeveless Wetsuit

XTERRA Wetsuits


Zorrel Cortina or Portofino Jacket (men's or women's) - Winner's choice

Zorrel/OMNi Apparel



Companies Providing Prizes


Purchasing the Multisport Survey

TBI Members = $1,750

NON-members = $1,750 pre-ordered, through February 27; starting Feb. 28, the price is $2,200

To pre-order the survey, please contact Lars Finanger.


*Legal Note 

*No cash alternative or alternative prize will be substituted for any prize won. The prize winner may gift their prize to another; although this is at the discretion of the prize giving company. Specific conditions may apply to certain prizes and these will be set out in the above prize listing and/or on the TBI Facebook/Twitter pages, where applicable. Individual winners will be drawn from the pool of TBI survey participants – for surveys completed in January 2015 through to early March 2015. Prize winners’ e-mails will be passed to the relevant prize giving company only for the direct fulfillment of prizes. Winners will be notified of the results by e-mail either on or before 16 March 2015; and the winners may be announced by name only on this web page and the TBI Facebook/Twitter pages on 16 March 2015.



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