Member News

Pros Gear Up For Challenge Family Americas Season Opener

Author: Holly Bennett

Date: 04/22/2015

Pros Cameron Dye (USA) and Rebekah “Bek” Keat (AUS) head the May 17th season opener of the Challenge Family Americas races, Challenge Knoxville presented by Pilot Flying J.

What Do Runners Find at Finish? Sea Horses, Guitars

Author: Wall Street Journal

Date: 04/12/2015

TBI Global Partner Ashworth Awards was part of a recent Wall Street Journal story about the role finisher medals play in a participant choosing a race. On average, race organizers pay about $3 each for them from Ashworth Awards, says Daniel Ashworth, president of the Massachusetts company, which furnishes medals to the Boston Marathon and other races. Since the 1990s, Mr. Ashworth said, demand for his company’s medals has increased to about 300,000 a month from about 50,000.

Challenge Family Americas Welcomes Ambassador Dr. Andy Baldwin

Author: Holly Bennett

Date: 04/08/2015

Challenge Family announced that Dr. Andy Baldwin will serve as an ambassador for the Challenge Family Americas brand.

Challenge Family Partners With blueseventy

Date: 03/31/2015

Challenge Family and blueseventy announced that blueseventy is the Official Wetsuit of the Challenge Family in the U.S. across all nine races.

Headsweats Becomes the Official Headwear and Corporate Partner of the Edith Sanford Breast Foundation

Date: 03/06/2015

Headsweats headwear announced its partnership with the Edith Sanford Breast Foundation, an organization committed to conducting groundbreaking research to find a cure faster.

blueseventy Hydra-Vision Goggles Go Polarized

Date: 02/20/2015

The award-winning blueseventy Hydra-Vision goggle uses lightweight soft frame technology with emphasis on all round visibility and improved dynamics in the water. Releases Cutting Edge Mobile-First Event Management Solution

Date: 02/09/2015 unveiled its suite of mobile-first cloud-based applications for event organizers. Phase 1 includes actionable insights & analytics, super-fast payments, a toolkit for social affinity, and mobile-first registration technology.

Steve Mazza Appointed Director of Sales at

Date: 02/04/2015 today announced that Steve Mazza has joined the company as Director of Sales. In his new role, Mazza will spearhead all new domestic business and sales from the company’s headquarters in La Jolla, CA. Hires Marketing and Brand Maven James Revell from Ticketmaster

Date: 01/20/2015 today announced James Revell has joined the company as vice president of global marketing. In this role, Revell will build its global marketing organization, showcasing’s event registration services, developing its brand, orchestrating their digital, traditional marketing and media strategy from the company’s headquarters in La Jolla, CA.

Lapio Launches Mobile Solution at Triathlon Business International Conference

Date: 01/19/2015

Lapio, Inc. will be launching its new mobile and social sharing platform at the Triathlon Business International Conference this weekend and giving conference attendees a real-time demonstration at the Lapio 5K on Monday morning.

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Professional Triathlete - Local Hero?
March 24, 2015

Pro triathletes are important but need to be developed as business people who understand how to function effectively as a business, and to brand themselves and develop as ambassadors for their sport, their sponsors, their community and themselves.
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To leverage the knowledge, talent, and resources of industry leaders in triathlon to the benefit of the sport. The mission will be achieved by increasing and retaining advocates of triathlon and by fostering a positive image of the sport.

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